Playbooks, product updates, and honest notes on building a calm social media scheduler. Written by the team, for the people who actually have to post.
Scheduling posts one at a time doesn't scale. Here's how to bulk upload up to 100 posts from a single CSV — with a per-row preview that validates everything before it's scheduled — and how to import a queue from another tool.
Troy UnderwoodPosting the same content everywhere by hand is a tax on your time — and posting the identical thing to every network underperforms. Here's how to publish to all your platforms at once while still tailoring each one, in a few minutes.
Troy UnderwoodTikTok has a built-in scheduler, but it caps you at 10 days out and only works on desktop web. Here's how to use it, and how to schedule TikTok videos from your phone and alongside every other platform with a dedicated tool.
Troy UnderwoodInstagram lets you schedule posts and Reels for free in Meta Business Suite — but only 75 days out, only from a Professional account, and with no cross-posting. Here's how to use it, and how to batch a month across platforms with a scheduler when you outgrow it.
Troy UnderwoodMCP lets your AI assistant talk to your scheduler directly — draft, schedule, publish, and pull analytics without opening a dashboard. Here's how a social media MCP server actually works, what to look for, and how to set one up in five minutes.
Troy UnderwoodPostiz is great software, but the $29/mo cloud floor and the ops work of self-hosting aren't for everyone. Here are 7 honest alternatives — including one that's ours — sorted by what you're actually optimizing for.
Troy UnderwoodPinterest has a built-in scheduler, but it caps you at 10 scheduled Pins, 30 days out, one at a time. Here's exactly how to use it — and how to batch a month of Pins in one sitting with a scheduler when you outgrow it.
Troy UnderwoodYour Schedulin account connects to every channel you publish to, which makes it worth protecting. You can now turn on two-factor authentication with an authenticator app and backup codes — completely opt-in.
Troy UnderwoodFour more places to reach your audience — livestream chat on Twitch and Kick, community forums on Whop, and design shots on Dribbble — all from the same calendar you already use.
Troy UnderwoodSchedulin now runs an open Model Context Protocol server with OAuth. Connect ChatGPT, Notion, Perplexity, Claude, Cursor, n8n — or any MCP-compatible client — and manage your whole posting schedule in plain English, without opening the dashboard.
Troy UnderwoodSchedulin moves fast, and until now the only way to notice was to stumble onto a new button. The new changelog fixes that: one page with every feature, improvement, and fix, in plain language, the moment it lands.
Troy UnderwoodYour social bios only give you one link. Now you can point it at a Schedulin page that holds all of them — your newsletter, your latest drop, your booking link — with a live preview, drag-to-reorder, and a row of social icons. No extra tool, no extra subscription.
Troy UnderwoodEverything you can do in the Schedulin dashboard you can now do from code. We're launching a public REST API, official SDKs for five languages, and a CLI you can run with a single npx command.
Troy UnderwoodCarousels get more swipes, saves, and watch time than single images. The new Schedulin Carousel Maker lets you design Instagram and TikTok carousels in your browser, free — and inside Schedulin, AI writes them and schedules them for you.
Troy UnderwoodRepurposing 'long-form into shorts' is a solved problem. Doing it across every format and platform automatically — and scheduling the results into your best engagement windows — is not. Here's how the Repurposing Graph works.
Troy UnderwoodYou can now schedule posts to your Reddit profile directly from Schedulin — alongside the ten other networks already supported. Here's what works today, what's coming next, and how to connect your account.
Troy UnderwoodAspire and GRIN are great if you can afford them. For the rest of us managing creators in spreadsheets next to a scheduler, here's a different approach: keep briefs, deliverables, payments, and the post that actually goes live in one tool.
Troy UnderwoodMost schedulers ship a static 'best time to post' chart and call it a day. Smart Queue learns from your own engagement, per channel and per format, and dynamically reorders your queue to the slots that actually work.
Troy UnderwoodRaw screenshots read as effort-free. The new Schedulin Screenshot Beautifier wraps any image in a clean background, browser frame, and shadow — exports a share-ready PNG in seconds. Free, no sign-up.
Troy UnderwoodDraft platform-tailored captions, dig into your analytics, and stage posts back into your queue — all from one conversation. Meet the new /chat experience inside Schedulin.
Troy UnderwoodWe’re excited to introduce Schedulin, the smarter way to plan, schedule, and manage your social media posts. This is our first blog post — a look at what we’re building, why we started, and where we’re going.
Troy Underwood