Buyer's guide · Updated
The best Metricool alternatives in 2026
Metricool is analytics-first: competitor benchmarking and ad analytics are its strengths, with scheduling on top. Paid plans start at $22/mo. If you mainly want to publish more content, or you want a different take on analytics, these are the best Metricool alternatives in 2026, ranked.
Schedulin is our top pick for publishing: $5/mo for 3 accounts with AI image and video generation included. If deep analytics is the part of Metricool you can't give up, Iconosquare and Agorapulse are the closest alternatives.
At a glance
| Tool | Starting price | TikTok / Threads / Bluesky | Free plan / trial | Best for |
|---|---|---|---|---|
| 1. Schedulin | From $5/mo | Yes / Yes / Yes | Trial: 7 days, no card | Creators and small teams who want AI built in at a flat price |
| 2. Publer | From $5.30/account/mo (free tier) | Yes / Yes / Yes | Free plan (3 accounts, limited) | An affordable all-rounder with a free tier |
| 3. Iconosquare | From €33/mo (free tier) | Yes / Yes / No | Free plan (2 profiles, 10 posts/mo) · Trial: 14 days | Analytics and reporting as the main deliverable |
| 4. Buffer | From $6/channel/mo (free tier) | Yes / Yes / Yes | Free plan (3 channels, 10 scheduled posts) · Trial: 14 days | Simple scheduling with a well-known free plan |
| 5. Agorapulse | From $79/user/mo | — / Yes / Limited | — | Teams that want reporting plus an inbox and listening |
| 6. SocialPilot | From $30/mo | — / Yes / Limited | — | Agencies that want bulk scheduling and client reports |
Prices and features as listed in each tool's comparison page. "—" means not covered in our comparison — check the vendor's site.
SchedulinOur pick
From $5/mo · Best for creators and small teams who want ai built in at a flat price
Schedulin is a modern, flat-priced scheduler that publishes to 23 networks including TikTok, Instagram, X, LinkedIn, YouTube, Pinterest, Threads, and Bluesky. It bundles an AI image generator, AI video generation, and AI captions that most competitors charge extra for or don't offer, and it ships a REST API plus a hosted MCP server so AI agents can post for you. Plans start at $5/mo for 3 accounts with a 7-day free trial and no credit card required.
Publer
From $5.30/account/mo (free tier) · Best for an affordable all-rounder with a free tier
Publer covers scheduling across 12 platforms with a free plan for 3 accounts. Paid plans are priced per account, so the total climbs as you add more.
Iconosquare
From €33/mo (free tier) · Best for analytics and reporting as the main deliverable
Iconosquare is the closest analytics-first swap for Metricool, with competitor benchmarking and industry analytics. It has a small free plan, but no Bluesky support.
Buffer
From $6/channel/mo (free tier) · Best for simple scheduling with a well-known free plan
Buffer is a clean, simple scheduler with a free plan for 3 channels. It has lighter analytics than Metricool and per-channel pricing, but it's easy to use.
Agorapulse
From $79/user/mo · Best for teams that want reporting plus an inbox and listening
Agorapulse pairs reporting with a unified inbox and social listening. It costs much more than Metricool per user, but covers engagement work Metricool doesn't.
SocialPilot
From $30/mo · Best for agencies that want bulk scheduling and client reports
SocialPilot focuses on bulk scheduling and white-label client reports for small agencies, with 10 accounts on its $30/mo plan.
Frequently asked questions
Try Schedulin free
Schedule to every network, with AI image and video generation built in — from $5/mo. 7-day free trial, no credit card.
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